I just wanted to end by just sharing and saying one thing to you guys, and I think we all know this in this room.
You can have all the marketing budget in the world.
You can know all the tech, the tricks and tips, every last little thing about content marketing.
You can be on every single channel. But in an age of information, when information is free and when everybody is vying for our attention and our time,
the question is not how you will market your product to get in front of me.
It's whether your work actually matters in the first place.
And whether the people that you serve and the customers that buy from you and the community that follows you would even miss you if you were gone.
The other day I was on a podcast. I got invited to speak, to be interviewed on a few podcasts,
and this dude's interviewing me and he asked me a question which I've been asked quite a few times and he asked me,
you know, how I'd measured success at Mr. What are the tenants of success and what are the things that we've done that have made us successful?
And, you know, I just look just looked at him in the screen and I just answered and said, look,
the truth is, I am not that interested in being successful, and I don't think you are either.
What I am interested in is being significant.
And that as a business and as a person makes any other story that you tell and any other thing that you do in marketing much easier.
Thank you very much for your time and attention.